Making a Prom Dress Casual+Closetica Launch

I have some really exciting news! So a few months ago, my friend and I started thinking of starting an online store and now our store,Closetica, is finally ready to open! Since animals have always been a big part of my friend's and I's lives (she has a dog (that has cat ears because it's a shiba inu hahahah) and I volunteer at the zoo), we decided that all profits from the store will go towards ASPCA. 

Our first product is this tee with a cat pocket($13) and it's part of the Closetica Collection (which will have clothes/accessories with an animal theme). In the future, we'll also have clothes that are not part of the collection but the profits will still go towards ASPCA. Let me know if you have any requests  for clothes you want to see in the store! Oh and whenever there's new merchandise, i'll announce it on the side of my blog :)
wearing a prom dress for school

On a completely unrelated note, I found this dress on clearance at macy's in the prom section so I just decided to buy it (for recitals, not prom :p) but I also wanted to be able to wear it to school so I casual-ified it with the tee. 

tee: Closetica ($13)//dress:macy's//shoes:mia//
gray tee outfit
how to layer bracelets
gladiator sandals outfit
maxi dress outfit for school


  1. Congratulations on your online store! I think everyone always thinks of doing it but it takes dedication to actually put plans into action :)

    Love this outfit!


  2. You look adorable. The tee is super cute. Congrats on your new online shop. Already checked it out <3


  3. well, congrats, dear, that is such a great thing to do for animals! I really hope you two will be very successful with your little business :) good luck!!
    now, your outfit here is absolutely awesome. honestly, it's simply brilliant to combine an actually fancy dress with a casual tee (that obviously has a twist ;) and how gorgeous is the bright pink shade of the dress! and your silver arm party!

    Maikeni blogi - part of me

  4. Oh my word, a cat pocket! :D
    How cute - its too cute for words! Haha, congrats on starting your own store, I think the profits going towards ASPCA is something admirable. Go girls!
    Also, I'm loving maxi lengths for this spring weather. They're the perfect balance as we switch from winter to summer :)

    Trendy Teal

  5. The pink maxi skirt looks so so beautiful on you! X

  6. Congrats on the online store - that's so exciting! LOVE the tee, especially with the pink maxi :)

    The Other Side of Gray

  7. Aww cuteness, Joyce! Good job for your girls starting your own business :D

  8. Congratulations with your online store! The tee is very cute ♡

    Ps: May I invite you to my giveaway? Tomorrow is the last day to enter.

    Win a $200 Amiclubwear gift card on my blog:


  9. I love the cat top and the pink
    maxi skirt <3 You look lovely!
    Does your hair grown abit longer?


  10. Hey dear I really like your blog! What about following each other? Also on bloglovin and facebook if you want...just let me know :3 <3



  11. That shirt is so cute....glad to have found your style!!!


  12. How cool that you and your friend are doing this! Very cool!

  13. Hi Joyce, so excited to hear about your new project and that its for an excellent cause, I am a end animal lover too. This tee is adorable, the pocket is too cute. Wishing you all the best!

  14. Congrats on opening the new store! I LOVE that the proceeds are going to the ASPCA! I'm going to check out the store right now :)

    The Tiny Heart
    $50 Target Giveaway!

  15. I LOVE how you made this dress casual by wearing a tee. And this tee is just SO adorable. LOVE this outfit, you look so cute.

    xo, Yi-chia
    Always Maylee

  16. WHOA Joyce, you have an online store?! That's awesome. And the fact that you're putting all your profits toward ASPCA... you are really incredible, you are. I'll have to check it out. :)

    Seriously, this dress is from the prom section? That's such a good idea... I never thought of looking at the prom dresses for longer length dresses, but that's a thought. You're always so very innovative with your outfits. I love the pink!

  17. Hi ! How are you?
    You look so pretty
    Love your maxi skirt! :)

  18. I love cats- so this top is perfect!

  19. That's such a lovely idea, the T-shirts fab xxx

  20. Your outfits are so cute Joyce :)

  21. The cat tee is so cute, I can't wait to see what other adorable animal clothing you guys come up with! I volunteered at the SPCA for about 6 years so I totally support the donation idea too! So cool!
    xo Hannah

  22. I'm so excited for you! That is such a noble cause and I love that your profits are going to the ASPCA. :) And that cat tee is so cute!! Will you be making all of your clothes? And I love that your dress is from the "prom" section and you casual-ified it. That word needs to be used more! Hee hee. Have a great day! <3


  23. Ahhh this is such a cute idea, and I'm so happy you're donating your profits to charity!!

  24. so cool that you're starting your own online clothing business! I love your first product - the cat pocket is genius! Ps. I'd love it if you could follow me back on Bloglovin :)

  25. Congrats on your new clothing site! The shirt is so cute :)
    I love this outfit too! The dress and top are so cute together and you are adorable !

  26. I love your blog design and good luck on your business!xx Love those sandals too :).

  27. Hi
    I just came across your blog. I really love your creative style. Those shoes are super cute. I love the whole outfit.
    Just started following you:)

  28. that looks SO cute like that! I love the color and love the tied tee!!

  29. Never would have known that was a prom dress! Love the outfit and congrats on launching your store, cute tee!
    xo Annie

  30. This is so very cute! I really love you in maxi style dresses and skirts. I constantly try to dress down my fancy dresses. It maximizes my wardrobe!



    Southern (California) Belle

  31. Congrats on the store and the tee is super cute!

    Xx. Pip


  32. Loved this post! Your blog is always so amazing!
    Would love to know your opinion about my latest purchase: a pair of Prada sunglasses. Do you fancy them?

    Huge kisses!

  33. I love your blog! It's great :) You are amazing! Feel free to my blog :)) Maybe, you follow my blog ? ♥ (If you like it)
    Kisses ♥♥♥

  34. your sandals look perfect! loving it!

  35. That's such exciting news! Best of luck in the future of your store! The cat pocket is definitely adorable.


  36. That's great news, congratulations, and what a lovely cause!
    Love this cat pocket!
    Juneli from Fashionably Yours

  37. This is so fabulous, congratulations. I love animals too so that's even better! What a creative design, I never would have thought of that but WOW it looks absolutely incredible.

  38. Oh that skirt is so bright and cute! U look gorgeous

  39. I love your skirt! Beautiful bracelets! :)

  40. congratulations, and the tee-shirts are amazing


  41. Would never thought it was a prom dress! great mix. And your shop, an amazing idea!

  42. A) Love the concept behind your online store! I'm such an animal lover :) I'm excited to see all of the pieces you come up with! B) Love the creative styling of a prom dress! You've made it look seamless and the color is perfection.


  43. How smart to wear a tee over it! It just looks like a pretty maxi skirt instead of a formal gown! Love the color too and the cat pocket tee is adorable! What an awesome idea for a website! Can't wait to check it out :)

  44. Ahh how exciting- and I cant believe you're actually designing these! That cat tee is adorable, and that's so neat you're giving away the profits. I'm totally going to check it out :) and i LOVE how you casualized your prom dress- that color is so pretty, and i LOVE it as a skirt!

    As for my Jaipur incident- we told the guy on the motorcycle our hostel name and he knew where it was haha.

    xo Marlen
    Messages on a Napkin

  45. the top is adorable! what a great idea for an online store! i must go check it out!


    ♥ Ellen
    Facebook + Instagram

  46. Joyce! This outfit is adorable! I can't believe this dress is a prom dress! That T is adorable too! Congrats on your store...such an awesome idea and for a great cause!!

    xo Ashley

  47. Wow Joyce, way to go. Congratulations first on creating your out business and second for donating 100% to the Animal Fund. I've worked with a lot of rescue horses and life is really rough for the animals that aren't lucky enough to have a responsible, caring family so this is such an amazing group to donate to, it really goes towards something that HELPS. I don't know about you, but it drives me crazy when "awareness" groups try to get money, there doesn't need to be more awareness, there needs to be more help!) You two are two very selfless and caring young ladies and I really wish you two the best of luck in this!

    Heh, I do have to talk just a tiny bit about your outfit! I love maxi skirts and tee-shirts and I would have never guessed that this was a prom dress from the way you styled it. That's so versatile to have a dress that works for more than just one night, it makes the prettiest maxi skirt. :)

  48. Every single thing about this post makes me happy. I had company here all last week and was super busy so I didn't get much time to go online and visit blogs. I can't believe I almost missed this post! First of all, you're a genius for topping what I imagine to be an extravagant dress with a simple tee to make the whole thing nice & casual.

    And second of all - I am so so happy and excited that you guys started a small business and that you're donating the proceeds to the ASPCA!!! As a long time vegetarian & animal rights activist, I can't tell you how happy this makes me. You are an amazing girl, do you know that? Seriously, I sometimes tell my friends how cool you are - I mean you're 15 or 16 and you play an instrument, run, volunteer, have a popular blog, and now this (plus probably 20 other things I don't know about). Seriously amazing, kid. ;)



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